With the right tech and good data, fulfillment operations can become radically more effective, efficient, and flexible.
In 2019, we saw a landscape dominated by rigid, inflexible technologies that were ill-equipped to grapple with the dynamic and fast-paced changes within the e-commerce industry. Most fully-automated systems took too long to deploy and required high maintainance fees.
We saw automated approaches that failed against flexible alternatives, and all-or-nothing capital investments that forced organizations to make unacceptable trade-offs between losing now or losing later.
We recognized a gap in the market for a new breed of technology - one that empowers humans, enabling them to easily collaborate and work alongside robots, leveraging the strengths of both.
We knew it would take a different kind of company to build it.